Z Sells Seashells by the Seashore: Zendaya's Outfits for Her First Super Bowl Commercial

Forget Sally—Z sells seashells by the seashore. Euphoria star Zendaya made her Super Bowl debut this past Sunday, and as usual, she didn’t disappoint. The actress was spotted in a Squarespace commercial portraying the popular tongue twister, “Sally sells seashells by the seashore.”

Source: @squarespace on Instagram

The tagline for the commercial is, “Sally sold seashells by the seashore. But, the seashells didn’t sell so well. So, Sally signed up for Squarespace,” as per Squarespace’s Instagram. The collaboration between Zendaya and Squarespace is not the only iconic element to the commercial—her outfits were.

There are multiple noteworthy wardrobe changes throughout the commercial, and we are here to remind you why Z truly deserves the “Fashion Icon Award” she won from the CDFA this year.


Let’s take a look at our favorite outfits from Zendaya’s first Super Bowl commercial.


Source: Teen Vogue

Whilst dreaming about her successful seashell business, we can’t help but daydream about this adorable striped sweater. The pinks, blues, browns, and cream in this knit create the perfect nautical fantasy. Let’s not forget the shell choker, for obvious reasons. The look is topped off by this beachy-boho bun and the most important accessory of all—her shellphone.

Z never fails to make the simplest looks stunning, and this is no exception. Even in this cream colored button up, she is captivating. From her earrings to her bracelet and down to her necklace, each accessory features some of Sally’s seashells—there is no shame in a self-promo. Her blue eyeshadow and the two strands of hair framing her face complete this simple, but nonetheless iconic look.

Source: Bustle

Sailor Sally came to serve this Super Bowl Sunday. This ship captain inspired look is definitely one of our favorites from the Zendaya X Squarespace collaboration. The navy and white collared top features an adorable peep-hole moment that adds a bit of spice to the look. The gold button embellishments on her white pants add a luxe feel to the outfit. Last but certainly not least, her dainty earrings and statement shell necklace tie everything together. Z, you could be our captain any day.

Source: Stereo Gum

We cannot help but obsess over this next look. This two-toned blue dress embellished with seashells, starfish, etc. is breath-taking. The two seashell headpieces and charm bracelet add to the mermaid vibe of this outfit. Her soft beach waves tie this whole look together and also show off her gorgeous new color.

Last but certainly not least, we are wrapping up this outfit recap with a whole lot of accessories. She is wearing a simple ruched cocoa-brown halter top that allows for all of the jewelry to shine. Once again, Z, or should we say Sally, is decked out in shells from head to toe. She is sporting a pair of silver hoops with a shell detail, a statement necklace, rings, and a bracelet. Not to mention, all of the hands surrounding her are covered in shells too. Sally, we probably will be shopping on your Squarespace site.


Zendaya never fails to amaze us, especially when it comes to her impeccable sense of style. It is safe to say that she killed her first Super Bowl commercial—as expected. Plus, if you didn’t catch it, André 3000 was narrating the entire commercial. We can’t get enough of these outfits, and neither should you. So, we have included the full commercial below—you’re welcome.

What was your favorite outfit from the commercial? Leave a comment below.